This Tamiya Mini 4WD Dealer Guide has been designed to familiarize you with Tamiya’s exciting Mini 4WD race cars and to help you attract a whole new generation of hobby customers to your store. It provides everything you need to begin your own Mini 4WD Racing program. The lists, rules and information that follow have been proven in use at Tamiya Mini 4WD Races throughout the world.

What are they? ...and why are they so much fun?

  • Tamiya Racing Mini’s are 1/32 scale snap-together, four-wheel-drive, action model kits.
  • Easy assembly: Just snap the parts together, add the colorful stickers, install batteries, and you are ready to go.
  • Build for looks or increase performance by using Tamiya 4WD Tune-Up Parts.
  • The versatility of these fun-filled mini models encourages modelers to use their imagination.
  • Races are regularly held for those who want to put their Mini 4WD skills to the test.
  • Tamiya offers race tracks for home use or in-store promotions.
Mini 4WD Racing
Mini 4WD Racing

Imagine the benefits of bringing young, new customers into your store to enjoy the low cost, hands-on fun of Mini 4WD. The skills they use learning to build, customize and race these models are the same skills they will use in scale model building and running R/C cars. We’ll explain how you can offer a program to attract new business and how these new modelers can use the cars they buy from you to compete and win in a series of organized, regularly scheduled races. Mini 4WD race cars, in fact, can provide fun for a whole new family of customers!

Tamiya Mini 4WD Gives You All These Advantages And More

New and Future Customers

  • Bright colors and creative designs make Mini 4WD Racers extremely attractive to the youth market.
  • Mini 4WD builders are the next generation of modelers and radio control vehicle enthusiasts.
  • Create future business with these new, hands-on builders.

Makes You the Local Expert

  • Your store becomes the hub of Mini 4WD racing in your area.
  • You will know the hot set-ups and which parts work best.
  • Racers will come to you first for answers, advice, and merchandise.

Attracts a Wide Range of Participants - Beginners to Advanced

  • Beginning racers can compete with basic equipment.
  • Racers can be classified by age group (i.e., 6-12 yrs. or 12 yrs. and over).
  • Tune-Up Parts will keep tinkerers interested.

Low Cost

  • Mini 4WD Racing is economical; the entire family can afford to get in on the fun and excitement.
  • No permanent racing site is required for Mini 4WD racing.
  • Track layout can be expanded and easily modified.

Fun and Excitement Keeps Racers Involved

  • Try special events like endurance races.
  • Concours contests (best looking).
  • Parent/child tournaments.

Educational

  • Children learn mechanical skills, how to follow directions, and how to solve problems.

Tamiya Racing Mini 4WD Attracts New Hobby and Racing Enthusiasts.

  • Tamiya quality products.
  • An inexpensive introduction to hobbies.
  • Kits come complete and require no glue.
  • Easy to assemble.
  • High performance, action models.
  • Modify for additional fun and increased performance.

Generates a Wealth of Publicity for Your Store

  • Promotes great word-of-mouth advertising.
  • Kids spread the word to their friends.
  • The local press loves new and different events.
  • Can be easily promoted through your Facebook, Twitter and other social media accounts.

Bring in More Business

  • Increase store sales with Mini 4WD kits.
  • Mini 4WD collectors will want all the latest kits.
  • Generate repeat business for Tune-Up Parts, Dress-Up Parts, accessories and home tracks.